KALAMAZOO, MI (WKZO AM/FM) – In effort to attract new employees and incentivize their current employees to help, Bronson Healthcare has launched what they call their 90-Day Employee Referral Challenge.
Through May 21, if a Bronson employee refers someone to work at the healthcare system, that employee gets the exact same sign-on bonus as the person who they brought in. Administrators say at least 160 referrals came in on the first day alone.
The bonuses depend on the position, ranging from $500 to $20,000.
President and CEO Bill Manns says that Bronson is the only medical employer in the area currently doing such a challenge.
Administrators say the challenge is limitless, meaning an employee who brings in two or more referrals will receive multiple bonuses.




